First Data’s Loyalty Solution…

Your New Link to Customer Loyalty…

Your customer relationships are full of opportunity. Now, with Customer Linked Rewards, you can capitalize on these opportunities to improve customer satisfaction and your bottom line.

  • Find out more about First Data’s Issuing Services and Customer Linked Rewards. Watch Video »

Introducing the Missing Link in Your Loyalty Rewards Program

Have you ever wanted to create a full-scale, enterprise-wide, loyalty rewards program? Ever wondered how you could create the infrastructure to support such a program? Now, First Data is giving you the powerful solution you need with Customer Linked Rewards.SM

All-Inclusive: Credit, Debit, Commercial Accounts and More…

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As a truly enterprise-wide loyalty solution, Customer Linked RewardsSM will increase activation and usage by creating more reward opportunities for customers. They’ll love earning richer, more relevant rewards faster than ever before, and you’ll love the loyal relationships you build. Plus, you will:

  • Save significant costs by creating a single rewards program with partners across your financial institution
  • Accommodate any customer relationship to create a holistic loyalty program
  • Increase your cross-selling opportunity and success by providing increased rewards to customers who hold multiple relationships
  • Improve your brand’s recognition, reach and impact

The Power of Customer Linked RewardsSM

With Customer Linked Rewards, you can create a consolidated rewards program that encompasses every type of customer relationship, including:

  • Credit, debit and cobrand cards
  • Commercial accounts
  • Retail/private label accounts
  • Financial accounts
  • Installment lending
  • Mortgages
  • And more

And, as part of our First Data Loyalty Rewards Solution, Customer Linked Rewards takes advantage of our Issuing Rewards Services, a robust rewards platform for processing loyalty transactions that can:

  • Accommodate both rebate and point-based programs
  • Offer a variety of calculation options–for example, earnings based on frequency, volume dates and tiers
  • Provide numerous distribution options, including coupon/check on letters or statements, credit, travel merchandise, gift cards, etc.
  • Target your most valuable accounts
  • Be managed via online client-defined decision tables
  • Manage multiple rewards programs for each customer, up to 50 programs each, if desired.