Maximize Your Marketing Opportunities
Want to make your customer communications stand out from the rest? How about adding color to achieve brand consistency or to focus a customer’s attention on one aspect of a printed communication? Or how about having the ability to integrate marketing information onto the statement or printing checks and coupons—on the fly?
Bland-looking statements suddenly become eye-catching, full-color, individualized customer communications with IntellicolorSM printing. Not only will you better achieve brand consistency, but the value of color can turn your customer correspondence into a strategic communication by improving response time and increasing the likelihood of purchase.
Save Money By Making Statements Easier To Read
IntellicolorSM incorporates Kodak’s Versamark inkjet technology to achieve high-quality, color printing. The true “white in” approach means no preprinted forms. Selective coupon perforation capability enables each page to have unique coupon perforations—creating the opportunity to market one-to-one. And for convenience checks, Magnetic Ink Character Recognition (MICR) is a proven technology with a unique application that is exclusive to First Data.
So instead of being constrained by rigid printing capabilities, you will have virtually limitless messaging and formatting capabilities to integrate these messages and deliver them in multiple electronic channels to your customers when they are most interested.
